About Me

With over 7 years of experience as a Social Media Manager and Content Creator, I’ve worked with brands across various industries, including lifestyle, hospitality, travel, wellness, and food & beverage. I focus on strategy development, content production, and day-to-day social management, always aiming to build a strong visual identity and a cohesive digital presence for the brands I support.

Beyond client work, I also create influencer and UGC content under my own brand, producing photo and video assets for partnerships and campaigns. With a growing online audience, I bring a dual perspective as both a strategist and a creator. I understand what performs, why it performs, and how to translate that into content people actually want to view.

A big part of my work is shaped by the things I love in my personal life. I love travel (I like to call myself a past-life nomad), hike whenever I can, and will never say no to a good bottle of champagne paired with anchovies, bread, and butter (trust me on the anchovies with bread and butter). I also have a gorgeous Persian cat, who regularly makes unplanned appearances in my content.

My approach blends clean aesthetics, intentional storytelling, and organized systems with a genuine passion for capturing moments that feel real. Whether I’m building a brand strategy or creating a quick reel on the go, my goal is always the same: to create content that feels effortless, aligned, and memorable.